Lisa Gerber

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The Jargon-Free Explanation of a Digital Marketing Strategist’s Job

December 13, 2012 by Lisa Gerber 13 Comments

digital strategist

Let me ask you this: If your spouse were in a room full of your potential clients, and you weren’t there, would he/she be able to accurately describe what you do? Not just who you are but what you do?  As it turns out, a lot of people don’t know what a digital marketing strategist is […]

Filed Under: Strategy Tagged With: content, digital marketing, digital strategist, jargon-free

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Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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