I had a wonderful talk with Shannon Bahrke-Happe today about that, about professional racing, and life afterward. Shannon was on the US Ski Team for 12 years. During that time, she brought home a silver and a bronze medal. She also won the Overall World Cup title in 2003, had seven World Cup victories, 26 World Cup podiums and her list of wins goes on from there. She is a mom, founder of Team Empower Hour and the author of a children’s book Mommy Why Is Your Hair Pink?
When a reputation crisis surfaces, all eyes are on the alleged “offending party” to see how they will respond or react. It’s often not the actual event that can be the do or die for the brand, but their response the situation. The U.S. Olympic speedskating team voted to change speedsuits from the special ones […]