Would you rather learn to fish? You have the internal resources, and you’d rather not outsource your digital marketing. That’s completely understandable. We can help you learn to do this yourself. We’ll put together a program that works to overcome your challenges achieve your specific goals.
Workshops can be held virtually or on-site and we can do one intensive workshop or a series.
Here are a few examples of what we can help you do. Have something else in mind? Contact us and let’s discuss.
Introduction to Inbound Marketing: Create the Content Strategy
This 90-minute workshop is conducted online and customized to apply directly to your organization. Not a webinar, or an online course, this is a one on one (or bring up to five people from your organization) discussion on your content, questions, and issues. When we finish, you will have a framework in which to build out your content marketing and a course of action for the next several months. Learn more.
Optimize the Sales Cycle
This six-week engagement is designed for teams who have a foundation of inbound marketing in place. You are creating content, generating leads, and have started to build an email database. Perhaps you aren’t seeing the results you’d hoped for or you simply know you can be doing better. You’d like to get an outside perspective and improve lead generation and/or conversions. Learn more.
PR Measurement and Analytics: How to Measure Like a (your) Boss
Having the ability to speak the language of the leadership team and show them the meaningful impact digital marketing and communications efforts have on their business is key to success. But good digital analytics does even more than that. It helps you make evidence-based decisions on campaigns, because you can rely on meaningful data not instincts or “we’re the target market” approach. Learn more.