“What is on your mind?” Facebook offers a prompt to get you to post. This is a very strategic approach if you want to engage … [Read More...]
from the blog
Using Story to Regain Trust
In my mid-20s, I moved to Seattle from Aspen and applied for a position at the Four Seasons Seattle. I felt confident I’d be … [Read More...]
Randomosity
I tend to misplace stuff. People who know me and are reading this now would accuse me of gross understatement. AirPods, key … [Read More...]
Taking Agency Over Your Story
Two weeks ago, I wrote about the human *my tendency to ruin a day worrying about something that never … [Read More...]
Middle of the Story Problems
“If you are depressed, you are living in the past. If you are anxious, you are living in the future. If you are at peace, you … [Read More...]
join me for a walk in the woods (videos)
Concise or Complete: Pick One
I'm back with another walk in the woods! Won't you join me? Today I want to talk about one of the biggest mistakes I see … [Read More...]
A Tool to Simplify a Complex Message
Recently, I worked with an organization that had a big and complicated message to share with their community. Here is … [Read More...]
The Subtle Art of Not Trying Too Hard
Sharing a story makes us all vulnerable, no doubt. So there is risk involved, and I want to help minimize that risk. … [Read More...]
What Happens When You Try to Please Everyone
Are you worried about making everyone happy with every message you deliver? Are you worried about ruffling feathers and … [Read More...]
So what? content vs So funded! content
Sometimes, we think we’re telling a story, but it’s not really a story. I call that "so what?” content. It’s not that … [Read More...]