Lisa Gerber

Advance your idea from concept to reality

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Helping you get noticed in a crowded market

By way of team workshops, coaching and public speaking, I work with purpose-driven leaders who have a vision of becoming better. You have a creative challenge you need help solving. You want to do a better job of telling your story. You don’t know where to start or how.

Telling your own story is the hardest one to tell. I will bring outside perspective to help you see differently, so you can think differently. 

The Big Leap Process

Each of the links below is to more in-depth explanation/approach that I’ve written on the topic. I hope you’ll dig in. 

1. Identify the leap :: The vision and plan

You want to do something different, perhaps that no one has done before.  This idea you have is going to involve other people. It’s going to take articulation and communication to influence others to join you on this mission.

  • Vision development
  • Strategy, research and planning
  • Guidance and counsel

2. Overcome obstacles

It’s one thing to have an idea. It’s another thing altogether to bring that idea to life. It’s time to look at the internal and external narrative and identify where potential hurdles lie.

  • Narrative development: Shift your organization to a storytelling organization.
  • Identify areas of weakness and potential pitfalls, and bridge these gaps. (Sometimes we do this with a weekly “business therapy” sessions.

3. Implement :: Tools, tactics, and guidance

With valuable research and a sound strategy in hand, we formulate a communications plan and a timeline that helps you achieve that leap.

Depending on your needs, we’ll implement the plan or guide your team through implementation.

4. Track and measure progress

We’ll closely track and measure, monitor conversion rates, and focus on business results (not Facebook followers). This is core to the work we do, so much so, that I wrote an ebook on our approach which you can read now, by downloading (free) from here.

What others say: 

Lisa is a very talented storyteller who has helped us elevate the positioning of our organization within the community. She has a knack for taking complicated dynamics and making them easy to understand. She understands what we are trying to achieve and has helped provide a steady drip of individual stories that speak to our higher mission.

Marcia Wilson, executive director Panhandle Alliance for Education

Ready to talk about it? Schedule a 25-minute call now to discuss your goals and challenges and get the process started.

Let’s talk

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