Let me introduce myself
I’m a story strategist and communications expert who works with purpose-driven leaders to help them communicate to connect. Through storytelling, leaders build trust, alignment, and understanding. With a storytelling habit, they become influential leaders.
I’ve been in PR and communications for the past 20+ years and have spent the past decade thinking about how stories help us be better at relationships in life and work. (Hint: it’s about being real, relatable, and riveting.)
With my clients, I have watched leaders transform how they communicate. They have used story to fund education through a permanent tax levy, to secure $1.75 million in funding for a conservation organization, and to earn the trust of thousands of employees in a global outdoor education company. I have helped leaders shape perception and motivate behaviors to transform, elevate the positioning, and debunk misperceptions about their organizations.
I am the author of From So What? To So Funded: How nonprofits use story to create impact and change the world. And stay tuned for my next book, The Power of Story to be released early 2024.
And, if you’d like to learn more about my thinking, won’t you take a walk in the woods with me? I stay busy delivering programs, speaking at conferences (virtually and in person), and interviewing fascinating nonprofit leaders on my podcast Breaking Trail.
I volunteer as director of strategy for the nonprofit Their Story is our Story and you can learn more about why here.
A ski bum at heart, I have been intentional in designing a life that maximizes my ability to ski without wasting my parents’ heavy investment in my education. In 2001, my employer in Seattle where I handled communications in urban development and revitalization, announced they had purchased a ski resort in Idaho. Shortly after, I was offered the director of marketing position, and overnight, my urban cubicle became a full-blown office with ski rack on the wall. I left that dream job three years later, a huge leap, to start Big Leap.
When I’m not in the office, I might be out skiing, trail running, or mountain biking with my husband and dogs. That’s where I do my best creative work.
Well, that’s me. Tell me about you and what brings you here today. Let’s connect and see how I can help:
PS – not ready to talk about you yet? I get it. Let’s take things slowly, subscribe to my twice-monthly newsletter about storytelling.