Lisa Gerber

When people share their story effectively, everything gets better.

From team engagement, leadership, donor and client relations, to customer experience: The collective experience.

If you would like to have a conversation about this, let’s schedule a 30-minute discovery call.

Lisa’s Books

Now Available!

The Power of Story

In a relationship economy, stories are the currency of conversation.

Humans are driven by a need to connect and to belong. As employees, leaders, and citizens, we crave purpose and meaning.

When we effectively put our stories into the world, everything gets better.

Engagement, trust, understanding, alignment.

It’s a human instinct to tell stories. We do it without thinking. This book will provoke things you hadn’t thought about before and give you a framework so you can communicate to connect.

Steve Jobs famously said, “The most powerful person in the world is the storyteller.” The most powerful story is yours. Let’s put the power of storytelling to work for you.

The From So What? to So Funded!

How nonprofits use stories to create impact and change the world.

Jane has dedicated her life’s work to a cause that matters. But something isn’t working, and Jane’s having a hard time getting people to support the great work her organization does. They don’t seem to notice or care. “So what?” they say. It’s frustrating because there’s so much Jane wants to achieve, but she simply doesn’t have the resources.

And then Jane read a new book by master storyteller Lisa Gerber, and learned how to tell a compelling story. She learned to tell the right story at the right time to the right people. And in doing so, Jane uncovered beautiful stories that unlocked her audience’s attention – and their wallets. Now, instead of asking, “Who are you?” they say, “What do you need?” Jane went from So what? to So funded!
And so can you.

Lisa Gerber’s brilliant book, From So What to So Funded! is available for purchase.

Lisa’s excellent work has helped us distill a complex message into something memorable and understandable. We love the name because it makes it relatable.

Susan Drumheller, executive director, Friends of Pend Oreille Bay Trail

Getting from “here” to “there” is hard. Having the right person to take you on the journey from becoming who you are to who you know you can be is the best investment you can make. Lisa isn’t afraid to explore ideas, inspire new ways of thinking, or uncover dreams you’ve been hiding out of fear they wouldn’t work. Lisa helped our small nonprofit tell our story in a new and better way and she helped us discover who we really are. Thank you, Lisa.

Paige McGowan, Development Director, Better Together Animal Alliance

Thank YOU, Lisa! To have you on our team this past year has been such wonderful guidance that we needed. The speech (she) did was a crowd-pleaser due to your skill in finessing her story. I saw people wiping their eyes, and the hugs she received afterward was so heartwarming. You are the BEST.

Kathy Chambers, Board Chair, Kinderhaven