Lisa Gerber

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Media Relations vs. Influencer Relations

January 31, 2013 by Lisa Gerber 16 Comments

media and influencer relations

There really isn’t a difference between media and influencer relations. And I’ll explain. But I’d like to digress first and talk about the future of journalism. Italics mine because I have to laugh at the idea of forecasting the future. Have you seen this special project in the New York Times, Snow Fall: The Avalanche […]

Filed Under: Communications Tagged With: Avalanche at Tunnel Creek, influencer relations, media relations, media vs. influencer relations, new york times

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Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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