Lisa Gerber

Advance your idea from concept to reality

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Marketing Your Brand While You Sleep

November 18, 2014 by Lisa Gerber 4 Comments

Creating your own branded content and having a social presence is great, but the key to growth and expansion of your networks is getting others to talk about you on social media. When this happens, you can be sleeping and people are marketing your brand. I mentioned this recently at a conference: Shine the light […]

Filed Under: Social media Tagged With: community, gopro, skype

The Trajectory of Karma

May 6, 2014 by Lisa Gerber 8 Comments

trajectory of karma

I read The Groveling Email, not with feelings of vindication or satisfaction, but of embarrassment for the sender. Karma really does have a way of working its magic. In many professional relationships, one person typically has the “power” or the upper hand. I don’t like to look at things and relationships as so black and white but let’s […]

Filed Under: Social media Tagged With: community, email, karma

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