When the ticket seller handed me my lift ticket to Heavenly Mountain Resort on Thanksgiving morning, he suggested I log into EpicMix so I could track and share my activity on my social networks. Of course, I did exactly as I was told while I rode up the gondola for my first run of the […]
Location-based Marketing Made Easy
Claim your business page, claim your business page.That was the theme of my presentation yesterday on the subject of location-based marketing. Realizing that it is difficult for small businesses to dedicate time and resources to creating a presence online, there is a huge opportunity for you to engage with your customers and potential customers where […]
Yelp, Foursquare, TripAdvisor: Five Things You Should Be Doing
It’s happening right now. People you have never met are reviewing your business online. Are you aware of what they are saying? and do you realize how many people are making decisions whether or not to patronize your business based on these very reviews? As I write this, I’m on a flight home from Oklahoma […]