Greetings, mates. I’m writing to you from Australia where I’m working with a group of creatives on a project here in Melbourne. I’ve never met these people before in person and it’s like showing up new with no history – a clean slate; like moving to a new town and starting fresh. Do you find […]
David vs Goliath Story: a small fish in a big pond
Check out this line at Vail on a powder day. (Now, in full disclosure, Vail later apologized for this atypical experience. It might be unfair to share this, but it illustrates a point I want to make about name recognition and playing against large, established brands) If you’re not a skier, powder days are the […]
Like Water: resilience and creative problem-solving
David on Season 7 of MasterChef made it as far as the final five when he nearly gave up and walked out. If you aren’t familiar, MasterChef is a contest to find the best home cook in America. Auditions take place throughout the country, and the top 100 make it to the screening where 20 are given the “coveted white apron” and continue on to compete. Each week, the cooks are subjected to rigorous challenges in which one cook is eliminated. To make it to final five is no small feat – the amount of talent and the mental strength you need to strategically weave your way through each challenge is daunting.
Highlighting the Cracks in the Veneer
The weeks before Dan Harris, ABC news anchor published his memoir, he panicked that the details in the book could ruin his career. Now, this is somewhat ironic because the book is about meditation.
I wonder why it is we feel compelled to put forth this idea of perfection when our audiences appreciate knowing and seeing our flaws. Why can’t we reconcile that and be OK with being vulnerable?
Kiss and Tell: The crucial chapter to your story
The week before my ski vacation, the clip on my climbing skins broke. This clip is a small plastic piece that is essential to the success of my upcoming trip and is not available locally, so I turned to my friends at Skimo Co in Salt Lake City, whom I’ve raved about in the past. I know they can be relied upon when it comes to matters such as this immense first world problem, and take it very seriously.
Bigger Fish to Fry
“To me, ‘busy’ implies that the person is out of control of their life.” Derek Sivers, founder of CD Baby, I didn’t send my newsletter out last week on schedule. I had been drafting this one for a while and it was never quite right so I decided not to send. Then I got an […]
My Favorite Routine for the New Year
This is an update of my New Year’s post I’ve run in the past so it might seem familiar to some of you, but I hope a useful refresher: I have never been a big fan of resolutions. They just don’t seem to work for me. A few years ago, I started doing three-year visions […]
Keeping the Love Alive: Building trust and familiarity
I became aware of an abandoned mid-century resort in Kauai that, back in its heyday, welcomed the glitterati, and there is a cool lesson about how stories help us become more attached to things, places, brands.
In understanding how humans become attached and loyal to the companies they do business with, we can learn and do the same. Read on for a story within a story about stories.
Actions Speak Louder than Marketing
After 15 years as a customer with Intuit’s Quickbooks, they wouldn’t let me leave them. And it took me forever to break up finally. The break up has been a long time coming, but it’s not easy migrating bookkeeping software, and I have a host of other reasons why I didn’t leave them until Bench came along in my Instagram feed, no less, and swept me off my feet.
Life in the Middle of the Pack
At 5:30 am, the alarm pierced through my deep and blissful sleep. No, I thought, it can’t be 5:30 already. It feels like midnight. It’s pitch black. This bed is far too cozy to get up and gear up for a bus ride in the dark up to the mountain pass and a cold and […]
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