In 1999, I had a pretty good job in downtown Seattle. On Monday mornings, during my commute, I’d contemplate the great adventure I had the previous weekend and would plot out my next weekend. When I realized I didn’t want to live for the weekends anymore. I got on the bus one morning, sat down, […]
Travel “Beyond the Pavement”
If you’ve ever traveled to a National Park, specifically in the summer, you know it can be extremely crowded. But you might also know it’s pretty easy to leave the crowd behind and find your own space. It’s as hiking that extra mile on the trail. The majority of tourists stay on the paved path. […]
Moving onward. and upward.
Very needless to say, it’s been a difficult, depressing month for the popular majority of the U.S. During our Saturday morning post-trail run coffee and croissants, my friends and I launched into lamentations over the situation. We described mornings we didn’t even want to get out of bed, waking up, realizing this isn’t a bad […]
Setting a Game Plan for Success and an Energy Boosting Workout
Here they come! The holidays have arrived and while we may be excited for the celebrations, we also know there will be stress, and dynamics with which we must contend. If you’ve been following this blog for awhile, you know my default mental settings are worry and anxiety. My threshold for this stuff is so low, […]
Want to get involved in the national discourse? Don’t be a wet noodle.
I started writing this the morning after Election Day. It took me a few days to get it where I want it. In times like this, major moments in history, or large news events that generate debate, whether we are victorious or in need of consolation, many of us turn to our online communities to commiserate, […]
Three (Not so) Easy Steps to Finding Your Creative Muse
The time has come for me to do more video. I’d like to thank the gentleman at PubCon in Las Vegas who suggested this at the end of the panel discussion I participated in on storytelling. He tipped the scales for me, even though I’ve been thinking about it for some time. We all need that […]
Using Story to Influence Action
Last week, I listened to three non-profit organizations’ pitches for a $10,000 grant and I want to share with you how, one in particular, used story to influence my vote and ultimately win the grant. I recently joined 101 Women, a local membership-based group where each participant contributes $225 for the year. We all meet twice a year […]
Getting real, for real. What it means and why.
The term “authentic” (as it relates to communications) is one of those words that gets thrown around quite a bit; so much so in fact, it’s become devoid of any real meaning. We all know we’re supposed to be “authentic” but how to do it or what it is, is not so clear cut. I […]
The Mental Game: Giving Goals the Kiss-Off
If you’ve been following this blog, you know I’ve been doing a fair amount of trail run races over the past few years. I love them because they give me a training goal and they keep me disciplined throughout the year to balance work with getting out in the woods to do something I love. It […]
Integrating Story Into Your Customer Experience
The basic structure of a story is simple enough: you have a protagonist, who goes through some sort of change, by way of a challenge or problem, which is the conflict, and you have the resolution of that conflict. But what about integrating that story into your customer experience? While that sounds easy enough, it’s only […]
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