Lisa Gerber

Advance your idea from concept to reality

I am not an athlete

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Today’s Flash Friday post is written by Vicki Longhini. Each Friday, I ask a guest to share something personal: Some way they’ve balanced ambition with happiness; achieved a personal goal; and/or a way they have converted an idea into action.  If you have a story you’d like to share in a guest post, please contact me here.  I […]

Don’t Let Your Automated Tools Turn You Into The Tool

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and The Beauty of Please and Thank You. I wasn’t going to respond to the RFP (request for proposal). I usually don’t. They take a toll in terms of time and resources, the odds of wining are typically really slim, and sometimes the process is just a formality. They know who they want, but are required […]

Life Outside the Comfort Zone

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Today’s Flash Friday post is written by Rusty Speidel. Each Friday, I invite a guest to share something personal: Some way they’ve balanced ambition with happiness; achieved a personal goal; and/or a way they have converted an idea into action.  If you have a story you’d like to share in a guest post, please contact me here.  “Everything […]

Can Marketing Break the Grammar Rules?

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I won second prize in a really difficult grammar contest against a room full of PR agency owners and CEOs.  I like to talk about that as frequently as possible. I almost didn’t get married because in our very first argument in the first month we were dating, I interrupted Patrick to tell him “also too” is […]

Breaking Up With Friends is Hard To Do

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I had a friend. I met her when we lived in Aspen. She was the reason I moved to Seattle from Aspen (she was from Seattle) which set me on a new and wonderful path in the Northwest. But she had a crazy boyfriend who made her nuts. We lived thousands of miles apart and […]

Achieving Big Hairy Audacious Goals: 50 by 50

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Today’s Flash Friday post is written by Denise Harrison. Each Friday, I invite a guest to share something personal: Some way they’ve balanced ambition with happiness; achieved a personal goal; and/or a way they have converted an idea into action.  If you have a story you’d like to share in a guest post, please contact me here.  I’m especially […]

Use Video To Improve Conversion Rates

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Ahhhh! I did a video. I did it because I started to write this blog post and realized I can’t possibly write a blog post about how easy it is to do your own video and not actually do a video. Also, today is the second day this year I was able to sit out […]

Taking A Big Leap

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Today’s Flash Friday post is written by me. We had to reschedule today’s guest author so I’m filling in and talking about one of my favorite subjects; Big Leaps. Each Friday, I invite a guest to share a personal story: Some way they’ve balanced ambition with happiness; a personal goal achieved or in process; and/or […]

Why Do Buyers Choose You?

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I’m in the market for new skis. (OK, I’m always in the market for new skis but that’s not my point.) I’ve demoed a pair of Rossignol S7’s and these lovelies pictured here to the left. Despite the fact I’ve skied all my life, I don’t have a lot of technical knowledge of the construction of a […]