Lisa Gerber

Advance your idea from concept to reality

Achieving Big Hairy Audacious Goals: 50 by 50

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Today’s Flash Friday post is written by Denise Harrison. Each Friday, I invite a guest to share something personal: Some way they’ve balanced ambition with happiness; achieved a personal goal; and/or a way they have converted an idea into action.  If you have a story you’d like to share in a guest post, please contact me here.  I’m especially […]

Use Video To Improve Conversion Rates

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Ahhhh! I did a video. I did it because I started to write this blog post and realized I can’t possibly write a blog post about how easy it is to do your own video and not actually do a video. Also, today is the second day this year I was able to sit out […]

Taking A Big Leap

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Today’s Flash Friday post is written by me. We had to reschedule today’s guest author so I’m filling in and talking about one of my favorite subjects; Big Leaps. Each Friday, I invite a guest to share a personal story: Some way they’ve balanced ambition with happiness; a personal goal achieved or in process; and/or […]

Why Do Buyers Choose You?

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I’m in the market for new skis. (OK, I’m always in the market for new skis but that’s not my point.) I’ve demoed a pair of Rossignol S7’s and these lovelies pictured here to the left. Despite the fact I’ve skied all my life, I don’t have a lot of technical knowledge of the construction of a […]

The Four Most Joyous Words

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Today’s Flash Friday post is written by Al Lemire. Each Friday, we share something personal: A personal goal or some way we find to achieve balance in our harried, busy professional lives. If you have a story you’d like to share in a guest post, please contact me here. The four most joyous words in the world: […]

WIth Google Reader Gone, Is Feedburner Next?

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With the announcement of Google Reader’s imminent demise, now is a good time to switch your blog’s RSS feed from Feedburner to Feedblitz if you haven’t already. I’m going to get a little geekier than I normally do here today, but I’ve been sharing the following information with my clients so it seemed only appropriate […]

Before You Hire A Web Design Firm, Read This

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This post will save you heartache and money. Your website can and should be one of the main drivers of leads for your business. Before you hire a web developer, there are some things you should know to ask. The majority of buyers go online to research their purchase decisions and your website needs to […]

I’d Rather Be Dreaming in French

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The first night I dreamt in French was a memorable one. It was during the year I lived in Paris and it meant the language had finally sunk into my psyche. Last night I dreamt of blog topics. The night before, I kid you not, I dreamt of messaging on landing pages, calls to action […]

Half-Assing It vs. Whole-Assing It

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Few things drive me crazier than when I go out to a restaurant and look down at my plate disappointingly thinking: “I could have done this better at home.” You ordered the flatbread appetizer but it’s more like toaster oven pita bread with shredded cheddar and bacon bits. I’m willing to bet something like this […]