Lisa Gerber

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Bearing the Responsibility of Your Story

February 21, 2022 by Lisa Gerber Leave a Comment

Before this month, I didn’t know much about Chloe Kim until I saw her asking for snacks in a press conference shortly after winning a gold medal in the women’s snowboard halfpipe.

Filed Under: Blog posts, Communications

Losing Your Mojo

February 7, 2022 by Lisa Gerber Leave a Comment

The other morning, a friend asked me how I stay inspired and creative. We were skinning up a mountain in the backcountry of British Columbia.

Filed Under: Blog posts, Strategy

Skipping the Middle Part

January 24, 2022 by Lisa Gerber 1 Comment

In this photo, that’s me on the left at 10 years old at Rehoboth Beach with my family. Pictured also is my little sister, my uncle, and my aunt.

Filed Under: Blog posts

Grass is Greener Underfoot

January 12, 2022 by Lisa Gerber Leave a Comment

Many years ago, I wrote a weekly ski column for Spokane’s daily paper and for that column, I interviewed a girl who had an interesting affliction:

Filed Under: Blog posts

Vision, not Resolution

December 27, 2021 by Lisa Gerber Leave a Comment

If you have been following this blog for a while, you’ll recognize this content. It’s become my Arlo Guthrie Alice’s Restaurant Massacree (a spoken song played every year around Thanksgiving) or my Love Actually (the best ever Christmas movie we watch every year).

Filed Under: Blog posts

Finding Purpose at the Intersections

December 13, 2021 by Lisa Gerber Leave a Comment

“Find something you really love doing and mix it with something you care about.” – Kathleen Hanna.

Filed Under: Blog posts

The Time and Place

November 29, 2021 by Lisa Gerber Leave a Comment

Holidays always make me nostalgic and I was thinking about how things become so ingrained in us as kids that we don’t even realize it because we don’t know any different.

Filed Under: Blog posts, Communications

Cheerleaders and Narrative Flips

November 15, 2021 by Lisa Gerber Leave a Comment

I’m on the other side of a very big week, a week that has loomed not only on my calendar but also very heavily on my mind. My book was released (YAY! And more details below), but I gave a new workshop and had some client deliverables. 

Filed Under: Blog posts, Communications Tagged With: From So What? to So Funded!

Story v. Non-Story

November 1, 2021 by Lisa Gerber Leave a Comment

You keep using that word. I don’t think it means what you think it means. – Inigo Montoya, Princess Bride

Filed Under: Blog posts, Communications Tagged With: story

Inspiration: To be inspiring, think how you were inspired

October 18, 2021 by Lisa Gerber Leave a Comment

When was the last time you felt inspired? Really. Take a second to recall a time. I’ll wait. Maybe it was a book, a movie, someone you follow online, a news story, a brand, or a nonprofit? 

Filed Under: Blog posts

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Amazing Things My Clients Say

You’ll notice I cc’d only you because I trust you not say something stupid.
Un-named Client B
You are worth every penny we haven’t paid you yet.
Un-named Client A

What Others Are Saying

Thanks to Danny Brown for listing Lisa as a top 5 blogger to watch in 2013:

I first got to know Lisa Gerber from working with her when she was part of Arment Dietrich, and I knew then that she was a smart cookie… Her blog (has) become a staple part of my reading diet.

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